Strategy Archives - Page 3 of 3

Incorporating testimonials into your marketing efforts is part of something bigger called The Message Development Formula. I first learned

Strategy

For those of you that have been at the helm for awhile you’ve probably taken a few swings at

Strategy

If you’re looking to dig deeper than a S.W.O.T. analysis for assessing the condition of your organization, consider the

Strategy

As your organization moves from one marketing effort to another how hard do you work at understanding the audience

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There is so much value in understanding your primary and secondary audiences and crafting your marketing efforts so you

Strategy

There is so much value in expanding one’s core offerings – it’s a way to generate new opportunities and

Strategy

Growth is attractive. It’s no secret really, when an organization has momentum it is more marketable. One of the

Strategy

If someone were to ask Larry Page (Google’s CEO), or any employee, what it is that Google does, they

Strategy

A mission statement is a simple statement that describes the purpose of your organization or why it exists; it’s

Strategy

Earlier I hinted at the value of setting meaningful and measurable goals. Now I want to carry on with

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A real strategy can’t occur unless you know what your goals and objectives are; a clear and accurate picture